Untangling your message

Are you a business owner with lots of ideas, lots of fledgling content and a website that isn’t quite pulling its weight?

Often business owners are so close to their operation that it is difficult for them to distil their core message for their prospects.

Instead of stating as clearly as possible who you are and what you do, your message could be getting tangled up in your operational outlook.

Getting a writer on board helps with untangling your message into something meaningful for your target audience.

A good writer is more than someone who can string words together. She is also someone who can ask incisive and insightful questions to get to the core of your message.

Look for a writer who can be a sounding board as well as a Dictaphone. Untangling your message is more about questioning your ideas than simply recording  them.