Who do I ask for Case Studies and Testimonials?

Who you ask for Case Studies and Testimonials has one simple answer:

Your most delighted customers!

Those customers you have worked with in the past who got great results from what you delivered.

Those customers with whom you have an ongoing relationship.

AND your brand new customers who have just signed on the dotted line. By building in the Case Study process from the very beginning of your work together you do 3 things:

• Set their expectations
• Set your quality standards
• Focus on results

If you visualise right from the beginning of your relationship with your customer the glowing Case Study that you want at the end, how will that affect how you deliver?