Thoughts from the Case Study Writer

Why do I need an external writer?
'I am an expert' As a business owner it's completely reasonable to be asking "Why do I need an external Read more
Make your Case Studies solution-focused
Make your Case Studies solution-focused to encourage your prospects to pursue a conversation with you.   The Problem Imagine your Read more
Shall I video my Case Studies?
Would your prospects prefer to read or watch? Things to think about when designing your Case Studies Read more
Use Case Studies to explain your offer
Present your offer loud and clear Read more
Who do you ask for Case Studies?
What value will you add? Bring your Value-Add to life using Case Studies, and leave your prospects in no doubt Read more
Attract new business to your start-up venture by Proof of Concept Case Studies. Read more
How content marketing using case studies and success stories can relay your diverse market appeal so you stay focussed on Read more
What are the key skills required of a writer to produce multi-sector content? Read more
How creative can you be with your business story? Take a leaf from insurance broker BISL Limited. It could send Read more
Are you confusing the terms 'having clients' and 'having case studies' in YOUR business too? Read more
How a professional writer helps you get your message across. Read more
Why your case study should portray an honest account of both your approach and your client's' experience. Read more

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